How to avoid tragic training experiences while enhancing employee engagement.
Have you ever thought…
‘Maybe if I jab this pencil in my eye I can leave this circle of hell in an ambulance, it would be less painful than sitting here listening to this nonsense.’ -or-‘Well, there goes 4 hours of my life I’ll never get back.’
We’ve all been there…a few too many times, eh?!
At some point in our professional careers, there is mandatory training. Quite possibly there is a new product being launched, new processes in place to streamline workflows with the goal of reducing friction, or CEUs for certifications you hold.
Those could be fun. Maybe.
Usually, the training is necessary to our success in a role or at the very least a requirement to keep our job. It can feel more like an ultimatum than an opportunity. Heavy sigh.
Sometimes, we genuinely look forward to a learning experience – it breaks up the week, the topic is interesting, we get the chance to meet new people and collaborate.
Other times, we would rather be hog-tied and roasted over a fire.
Why is training so painful?!?
While there are many reasons training experiences fall flat, there is no excuse.
Especially in today’s world with advanced technologies to interact with gamified learning and seek to expand skills in short, applicable modules.
Gone are the days of uncomfortable chairs, cold rooms, and long lectures from a person with a monotone voice and corny jokes. Or are they?
A critical first step
Maybe you’ve noticed a pattern amongst presenters of training programs or even keynotes: the branded slides, too many words, random images that fail to connect with the particular audience or topic, a few questions sprinkled in aimed at engaging the audience, and a collection of papers with slide images or note sections.
What’s missing? You. Connection to you. Understanding of you and your needs. Personalized for the way you interact with the world and your role – your 5 senses in action. And supportive of your learning styles.
How do we resolve this?
Learner personas – fictitious characters developed to represent a group of learners. Similar to buyer personas or even avatars.
Start with your people
Whether you’re developing an internal training and development program or searching for the right vendor to deliver a ‘done for you’ solution, it’s critical to know and understand Who is in the room.
A few things to consider about the ‘Who’ in the room:
- Demographics: what are the ages, roles, backgrounds, culture (individual, team, organization), and education levels represented in the room?
- Psychographics: how do they use their physical, emotional, and cognitive faculties to interact with the world; what do they see, hear, think, do?
- Needs: time, space, pacing, breaks, learning style, movement, nourishment.
- Outcomes: what do they need to learn and how do they effectively integrate the learning into their daily practice without disrupting a workflow or adding stressors to the workload?
Creating multiple learner personas ensures an inclusive and diverse approach to content creation and designing an effective and enjoyable learning experience.
What comes next
Creating learner personas can be fun!
Block a chunk of time in the afternoon, book a comfy room, order food, and gather your team.
Together, start asking questions about…
- the best and worst experiences everyone has had in terms of training and development
- learning styles
- preferences and ideal scenarios
- roles and requirements (past, previous, future)
- gaps in knowledge
- what they wish they knew more about
- which resources are helpful and unhelpful
- what resources would be nice to have in the future
Once everyone has reflected individually and written down their responses, engage the group in discussion. Look for patterns in their stories.
Ideally, you’ll end up with 3-5 learner personas that capture key elements of the learner’s role, state of mind, needs and desires, learning styles, and communication preferences.
The goal is to meet each learner where they’re at and facilitate the journey to get them where they want to be.
The ROI of why
Imagine this…
You open an email that is animated. It’s as though you were opening an engraved invitation to a royal soiree with confetti falling in the background and trumpets playing fanfare.
Your colleagues -or furry sidekick if you work remotely- pause, turn in your direction, and raise an eyebrow.
While reading through the details you think to yourself, ‘Wow! The agenda is exciting, the location will be inspiring – what a view! – the activities listed sound fun. I’m looking forward to this!’
Anticipation builds over the next few weeks as more details are sent to you.
When you arrive at the training event you are greeted with a warm welcome, escorted to your table, and introduced to those you’ll be working with today.
The seating is plush and comfortable, the room temperature is nice, the fresh flowers smell like heaven, the refreshments are a combination of comfort foods and new things to try…a real VIP experience!
The facilitators guide you through the learning experience in such a way that time seems to be flying. Every tool you need is provided. The conversations with your group are engaging and insightful.
You end the day with new friends and an appreciation for what you learned.
When you return to the office the following day you feel well-rested, enlightened, and eager to implement what you learned. You also have a clear roadmap for how to integrate the new information into your daily practice.
And would you look at this…my calendar has pre-populated check-in meetings with my cohort and coach for additional support! I didn’t need to move appointments or figure out where to add another task.
As you reflect on the learning experience you think, ‘It’s like they know me…what I think about, what I need to be comfortable while adapting to new ideas and approaches, how I feel in my role, my life experiences and aspirations…what an incredible experience!’
This dream can be your reality
Truly. It can.
A little extra planning and forethought, a dash of creativity, a little bit of research, and a willingness to try new things is all it takes.
If you would like to delve deeper into this option, here are a few resources to get you started:
- Websites | Blogs | Templates:
- Check out www.td.org and consider becoming a member for an impressive array of resources, like this article.
- Another great source is www.miro.com for several interactive tools and many templates for a variety of personas or avatars.
- Specifically for eCourses, check out this article, from SHIFT eLearning.
- A great overview and guide on learner personas from Growth Squad.